Banner ads can be either static or dynamic, designed to be strategically placed in order to capture the attention of consumers. These ads serve as an effective means for your brand to increase visibility, promote your identity and drive traffic to your website. By incorporating compelling imagery and clear call to actions, banner advertising can engage viewers and encourage them to take the next step, whether that's exploring a product, signing up for a service or making a purchase.
IAB banners
Format
Skin
Billboard
MPU
DMPU
Leaderboard
Mobile banner
Max file size
100mb
70kb
50kb
70kb
50kb
25kb
Accepted file types
PSD
JPG, PNG, GIF, HTML5
JPG, PNG, GIF, HTML5
JPG, PNG, GIF, HTML5
JPG, PNG, GIF, HTML5
JPG, PNG, GIF, HTML5
- Please supply a clickthrough URL for your creatives. For BBC titles, links must not contain any mention of the BBC or brand title.
- We recommend that each asset includes a high-quality product or lifestyle image, tagline, clear call to action and your brand logo.
- For information on supplying third party tags, please click here.
Desktop takeover
Format
Skin
Billboard
MPU
DMPU
Max file size
100mb
70kb
50kb
70kb
Accepted file types
PSD
JPG, PNG, GIF, HTML5
JPG, PNG, GIF, HTML5
JPG, PNG, GIF, HTML5
- Please supply a clickthrough URL for your creatives. For BBC titles, links must not contain any mention of the BBC or brand title.
- We recommend that each asset includes a high-quality product or lifestyle image, tagline, clear call to action and your brand logo.
- For information on supplying third party tags, please click here.
MPU
DMPU
Mobile banner
Example assets
Billboard
Leaderboard
Previous takeover examples
For any queries, please contact our AdOps team via digitaladops@ourmedia.co.uk
or your assigned Project Manager.
All advertisements are subject to approval prior to start of campaign. Our Media reserves the right to refuse any advertisements that do not comply with specification laid out in this document.
Banner ads can be either static or dynamic, designed to be strategically placed in order to capture the attention of consumers. These ads serve as an effective means for your brand to increase visibility, promote your identity and drive traffic to your website. By incorporating compelling imagery and clear call to actions, banner advertising can engage viewers and encourage them to take the next step, whether that's exploring a product, signing up for a service or making a purchase.
IAB banners
Format
Skin
Billboard
MPU
DMPU
Leaderboard
Mobile banner
Max file size
100mb
70kb
50kb
70kb
50kb
25kb
Accepted file types
PSD
JPG, PNG, GIF, HTML5
JPG, PNG, GIF, HTML5
JPG, PNG, GIF, HTML5
JPG, PNG, GIF, HTML5
JPG, PNG, GIF, HTML5
- Please supply a clickthrough URL for your creatives. For BBC titles, links must not contain any mention of the BBC or brand title.
- We recommend that each asset includes a high-quality product or lifestyle image, tagline, clear call to action and your brand logo.
- For information on supplying third party tags, please click here.
Desktop takeover
Format
Skin
Billboard
MPU
DMPU
Max file size
100mb
70kb
50kb
70kb
Accepted file types
PSD
JPG, PNG, GIF, HTML5
JPG, PNG, GIF, HTML5
JPG, PNG, GIF, HTML5
- Please supply a clickthrough URL for your creatives. For BBC titles, links must not contain any mention of the BBC or brand title.
- We recommend that each asset includes a high-quality product or lifestyle image, tagline, clear call to action and your brand logo.
- For information on supplying third party tags, please click here.
MPU
DMPU
Mobile banner
Example assets
Billboard
Leaderboard
Previous takeover examples
For any queries, please contact our AdOps team via onlineads@ourmedia.co.uk
or your assigned Project Manager.
All advertisements are subject to approval prior to start of campaign. Our Media reserves the right to refuse any advertisements that do not comply with specification laid out in this document.